650 Indians Visit Ireland with Thomas Cook India and Tourism Ireland
Thomas Cook India – a major travel company headquartered in Mumbai – will bring some 650 Indian visitors to Ireland over the coming weeks.
Four separate groups will travel here between now and early July. The visiting groups represent the important MICE (meetings, incentives, conferences and events) travel segment. They are made up of senior business executives who holiday to a different overseas destination annually. This is as a reward for their performance over the previous year.
Tourism Ireland in India worked closely with Thomas Cook India in advance of the visit. They made several presentations to convince them to choose Ireland over other competing destinations. They also suggested various locations for their final programme.
Each group is here for four days. They will be visiting some of our top attractions. These include Malahide Castle, the Guinness Storehouse and Trinity College.
They will also enjoy a morning of fun and challenging team activities at The Orchard Centre in Co Wicklow. The groups will stay at a premium hotel and their multi-cuisine meals will be curated by a top Dublin restaurant.
In 2018, Ireland welcomed an estimated 45,000 visitors from India. According to Huzan Fraser of Tourism Ireland India, it is important to attract business tourists like this.
“Visitors travelling here for business purposes spend almost three times more than a leisure visitor. So we are delighted that Thomas Cook India has chosen Ireland for the 2019 reward trip for these business executives,” said Fraser in a statement. “This visit presents us with an excellent opportunity to showcase Ireland as a premier destination.”
Rajeev Kale, president and country head at Holidays, MICE and Visa Services at Thomas Cook India added: “I am delighted with the amazing support from Huzan and Team Tourism Ireland. It’s been invaluable in our successful pitch and confirmation of four prestigious corporate MICE groups to Ireland.”
“We’ve handpicked unique inclusions and engaging experiences that showcase Ireland to this critical segment of decision-makers and travel influencers. We look forward to sending many more such groups in future.”