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New Tourism Ireland Video Highlights the Wild Atlantic Way

Tourism Ireland has created a new online film to highlight the Wild Atlantic Way and to remind people how it has brought the world closer together.

Titled “Ireland’s Wild Atlantic Way – Connecting the world for over 100 years”, the video shows that, throughout history, locations along the Wild Atlantic Way have played roles in bringing people closer together.​ In 1919, Sir John Alcock and Sir Arthur Whitten-Brown flew from Newfoundland in Canada, in a two-man Vickers Vimy biplane and performed a crash landing at Derrigimlagh Bog in Connemara.​  In the same year, the world was brought closer again, when Guglielmo Marconi sent the first transatlantic radio-telegraph from Ballybunion to Nova Scotia, also in Canada.

In 1866, Lord Kelvin Thomson sent the first transatlantic cable message from Valentia Island to Newfoundland, reducing the time it took to send a message across the ocean from weeks to just minutes. In 1947, Dr Brendan O’Regan opened the world’s first Duty Free shop in Shannon Airport, inspiring hundreds of Free Zones around the world and encouraging visitors through these locations.

This year, Ireland celebrates two 100-year anniversaries: the first transatlantic radio-telegraph and the first non-stop transatlantic flight. The latter will be honoured with a full re-enactment of the landing at this week’s Alcock and Brown 100 Festival.

One hundred years on, people can pick up a phone and chat to friends and relatives all around the world, or hop on a plane and cross oceans in hours. That all started at the Wild Atlantic Way. To view the film, click here.

The video is being promoted through Tourism Ireland’s social platforms, including Facebook (more than 4.37 million fans worldwide), Twitter (almost 520,000 followers) and YouTube.

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