Golfers in Germany, Denmark, Norway and Finland are set to read all about Ireland’s golf courses, following a visit by leading golf writers from those countries.
The journalists – who were here as guests of Tourism Ireland, Fáilte Ireland and Tourism NI – have a combined audience of around 692,000 readers. In Donegal, they tested their skills on the Sandy Hills course at Rosapenna, on both the Old Links and the Glashedy Links at Ballyliffin and at Portsalon. Then it was on to Royal Portrush, where they played the Dunluce Course, next year’s venue for The 148th Open. They also played at Carton House.
Tourism Ireland say they are taking every opportunity to highlight Ireland’s ‘world-class golf’ using the fact The Open is returning to Royal Portrush in 2019 to their advantage.
“Tourism Ireland was delighted to invite these influential golf writers to visit. We have an extensive programme of promotions under way, to highlight our world-class golf and encourage more people to consider a golfing holiday on the island of Ireland. Golf is the world’s largest sports-related travel market and we are working hard to drive home the message that a golfing holiday is about much more than a round of 18 holes. The combination of our world-class courses and our unique brand of hospitality plays a key role in attracting golfers,” Finola O’Mahony, Tourism Ireland’s Head of Europe, said in a statement.
Earlier this week, sixteen Irish golf and tourism operators joined Tourism Ireland at the International Golf Travel Market (IGTM) in Ljubljana, Slovenia in an effort to boost the number of golf visitors to the Emerald Isle.
Comments are closed.